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Facebook Ad Management Course
Requirement and Setup
Install the Facebook Pixel in Your Site

Part One
Create a Facebook Ads account using Business Manager
Creating UTM URLs to Track Your Campaigns
Creating a Cart-Abandonment Remarketing Campaign Using Facebook Ads

Part Two
Setting up Facebook Conversion Tracking
How to create a Lookalike audience on Facebook
How to launch a lead generation campaign with Facebook Lead Ads
How to manage user roles for Facebook Assets (Ad Accounts, Pages, Pixels, etc)

This lesson covers How to launch a lead generation campaign with Facebook Lead Ads.

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